Project MARKETING I - ARMA ZEKA: Participation on foreign fairs is co-funded by the Europian union. The goal of the project is to strenghten the ability of ARMA ZEKA to enter new markets (outside the Czech Republic) and to maintain them. The project is intended for the representation of the ARMA ZEKA company at specialized international fairs. The purpose of these fairs is to promote companies primarily engaged in the production of firearms. The expected result of the project is primarily an increase in awareness if the company among foreign subjects and an expansion of the base of regular customers. This is expected to increase demand and production.